Sorry guys, GTA 6 will not appear at Summer Game Fest, confirmed presenter Geoff Keighley.
The blow to the GTA 6 hopefuls comes after Keighley posted a Image (opens in new tab) on Twitter showing some of the social media platform’s most popular search terms around ‘#SummerGameFest’. Next to simply ‘#SummerGameFest’, the other two most popular terms were ‘#SummerGameFest leak’ and ‘#SummerGameFest gta’.
The term ‘leak’ is likely being used by Twitter users to look up the plethora of leaks that have already surfaced before the show, including images and videos of unconfirmed characters from Street Fighter 6 and rumors that Kojima is working on a new fighting game. horror. called overdose. But the ‘gta’ hashtag seems to indicate that Grand Theft Auto fans are hungry for more details about the long-awaited ’em up crime sequel.
Sadly for eager fans, Geoff Keighley confirmed in his tweet that a trailer for GTA 6 will not be revealed in the Summer Game Fest showcase on June 9.
Twitter’s Most Popular Search Terms… Sorry, we’re not releasing a trailer for GTA6 either. Breaking hearts tonight, I know. #SummerGameFest pic.twitter.com/LA5LVsFfI1June 9, 2022
The news that Grand Theft Auto 6 won’t appear in the Summer Game Fest showcase isn’t really a surprise. While fans are eager for more details on the upcoming Grand Theft Auto following its official announcement in February earlier this year, it’s worth tempering our expectations just when we’ll find out more – and we can wait awhile.
Let’s get the bad news out of the way first: we’re not likely to get our hands on GTA 6 until sometime between 2024 and 2025. Rockstar Games may not have confirmed a release date or window, but as reported in May 2020, parent company Take-Two Interactive’s financial earnings report (opens in new tab) that year shows that the company expects to spend $89 million on marketing between April 2023 and the end of March 2024 — that’s a big spike. As the report points out, that’s more than half the expected marketing budget for any other fiscal year over the next decade, indicating that could we GTA 6 release in that period.
Earlier this year, when Take-Two Interactive detailed its planned acquisition of mobile gaming company Zynga, it shared a note stating that “the combined company is expected to deliver a 14% compound annual growth rate… Two fiscal years of 2021 to 2024”. Analysts thought this could indicate that Rockstar is getting ready to release a big IP.
But, as we know, the only thing that’s constant is change, and a lot can change between now and 2024. The abundance of game delays we’ve seen in the past year is evidence of that.
This is why we are more inclined to believe that leaker Tom Henderson foreseen (opens in new tab) release window 2024/2025 (which was corroborated (opens in new tab) by Jason Schreier of Bloomberg). But even so, we could see delays in the future. Essentially, we won’t be getting our hands on GTA 6 for a while.
So, based on the anticipated release window, when can we find out more details? Well, if a 2024 release window is in the cards, we’d expect Rockstar Games to start sharing information next year, but we don’t expect a reveal as big as GTA 6 to be interspersed between other announcements at something like Summer Game Fest. No, while Rockstar Games’ GTA 6 announcement was more of a groan than a bang, we imagine the developer will come up with their own showcase or announcement for Grand Theft Auto 6 when it’s ready.
Based on previous announcements, we imagine the developer can simply tease a reveal and then release an internet-breaking trailer.
Either way, don’t expect GTA 6 news anytime soon and certainly don’t expect it at Summer Game Fest.